TikTok addresses EU concerns over mental health risks

TikTok has been in the spotlight following the European Commission’s inquiries into its new app, TikTok Lite mental health risks.

Responding to the Commission’s request for an assessment of mental health risks within 24 hours, TikTok confirmed the receipt of the inquiry.

The Commission’s focus is on TikTok Lite’s rewards scheme, which allows users to earn points by watching videos and redeem them for rewards like Amazon vouchers.

Concerns have been raised regarding the addictiveness and mental health implications, particularly for children, prompting the EU to demand transparency from TikTok.

While TikTok has conducted a risk assessment, it was unable to share the document, leading to a binding order from the Commission.

TikTok’s spokeswoman clarified that the delay in sharing the assessment was due to a request for additional time.

In defence of its platform, TikTok emphasized that the rewards scheme on TikTok Lite is not accessible to minors and has implemented daily limits on rewarded video views.

“We can confirm that we received a reply from TikTok,” a commission spokesman said. He said the EU executive will now “assess the response and decide on potential next steps.”

The ongoing dialogue between TikTok and the European Commission underscores the platform’s commitment to user well-being amidst growing scrutiny over its influence and practices. As TikTok Lite expands its presence in Europe, the company remains dedicated to addressing concerns and fostering a safe environment for users.