Truecaller introduces AI-powered spam blocking feature for premium users

Truecaller, a caller ID app, has introduced a new feature on Android called “Max” that is only available to premium subscribers.

This update uses advanced artificial intelligence technology to automatically block calls from numbers that are not saved in the user’s contacts list or have been identified as potential spam.

The addition of this feature comes at a time when Truecaller is facing regulatory challenges and increased competition, particularly in markets like India, where spam calls are a major issue.

The Max feature is intended to simplify call management for users by eliminating the need for manual intervention in blocking unwanted calls.

While automated blocking may sometimes result in legitimate calls being blocked, Truecaller assures users that its AI algorithms are constantly learning and improving to reduce such occurrences.

The Max feature demonstrates Truecaller’s commitment to providing effective solutions that enable users to combat spam calls and take control of their communication experiences.

As Truecaller’s platform evolves, users can expect more innovations to improve call security and convenience.

This update is part of Truecaller’s strategy to entice more users to join its premium subscription plans, which provide additional features for a monthly or yearly fee.

Truecaller’s premium offerings include improved spam protection, which aims to address the growing nuisance of spam calls while also improving the overall user experience.

Despite the possibility of occasional errors in automated blocking, Truecaller believes that its AI algorithms will significantly reduce spam calls and increase user satisfaction.

Users can enable the new spam-blocking feature by updating to Truecaller app version 13.58 or later and going to Settings > Block.