Social media had an image problem. MySpace was where teenagers wasted their time and shared fluff. YouTube was for viral videos, cats and cute children. But...
The main goal of social media should be to build relationships with your customers and prospects! Through building authentic relationships, you get to know what your...
Something that you’ll learn very quickly, especially online, is that branding is of utmost importance. You need to have a strong and consistent brand to cut...
Being an entrepreneur isn’t all about sitting on a secluded beach somewhere in paradise. If you think that entrepreneurship is about working 2-3 hours a day,...
-Play a quick round of trivia on Instagram story polls Asking engaging trivia questions is a simple, yet great, idea for an Instagram poll. This approach...
One thing we can all agree on: the amount of video consumed online has grown at an incredible pace in the last two years, and is...
Recently, Most people would tell you that in order to grow your Instagram account to your first 10,000 followers the most important thing you need is...
Video marketing is certainly effective for online merchants, with 52% of marketers saying that video has a better ROI than any other type of content. Video is a...
Peradventure you have been looking for a low-risk way to leverage your online presence, creating and selling digital products or services could be the perfect option...
Twitter has been an influential social network for a long time now, but there are still marketers who don’t quite understand its power (or how to...
Everyone is telling you to proliferate your brand, get out there on social media and grow an audience, develop relationships with your customers and potential customers…...
Business seems to be the real deal these days. Almost every one you come in contact with owns a business – from clothes to food, to...
Today, people are scrolling their social media news feeds in lightning speed. Here are three ways your church can create engaging social media content and stop...
Engagement refers to the response you receive when (and after) publishing your message. In social media specifically, users are engaged at a certain level if they...
If you’re reading this post, you must have already realized one very important truth: Instagram is a critically important social network and when used right, can...
Seeing is believing. We are compelled by those things we see over what does actually exist. Applying this understanding gives rise to the concept of video...
Twitter just like any other social media platform enables people discover the latest trends and connect with other people and businesses around the world. For its...
What is an influencer? How can you become one if you are just starting out? Well, if you are asking yourself any of those questions you...
Nigerian-American singer, Jidenna is serving body goals in new photo and ladies are here for it. The singer, who must have spent time visiting the gym,...
Kanye West is back on the Forbes’ Celebrity 100 list after a 4-year hiatus. Kanye is the third highest paid celebrity in the world with Kylie Jenner making number 2...
A hings took a different twist for a Twitter user after listing all the things the woman he will be walking down the aisle with this weekend has done...
After being photographed getting hit in the face with a volleyball over the weekend, Leonardo DiCaprio is a meme, again. His pictures from his Oscar winning...
Nigeria’s Department of State Services (DSS) has arrested yet to be identified social media users who who posted “inciting materials and misleading statements”. Peter Afunanya, DSS...
Pop icon, Selena Gomez has come out to say that social media is dangerous and has bee very terrible for this generation. The 26-year-old singer and...
With the advent of free and fast dissemination of information on the internet, social media has become a very powerful tool to reckon with. Billions of...
This are 6 steps to constantly follow for effective social media marketing which will guarantee great results. Social media networking is mostly done wrong by a...
Leveraging the power of content and social media marketing can help elevate your audience and customer base in a dramatic way. But getting started without any previous experience...
I would like to share with you 3 ways social media can help grow your online business. Social media has transformed the way that we communicate...
Digital marketing has seen constant and significant changes over the past few years, and what’s hot today might not be hot anymore in as little as...
Let’s get this clear; it is extremely difficult, if not practically impossible, to build a solely online consumer internet business in Nigeria and by extension, Africa....
Successfully selling a large number of products online is one of the toughest challenges internet entrepreneurs in Nigeria and many other countries around the world face....
Instagram can be an effective and inexpensive tool for marketing your business. But when the algorithm that ranks and shares posts changes, you can be left...
While LinkedIn isn’t necessarily the most popular social media site for promoting your business, it’s one of the best networking tools for business owners and job...
With such a large percentage of the public using social media – Pew Research Center reports 70 percent – businesses can’t afford not to interact with customers via...
Social media has a massive reach. Billions of people, two billion to be exact, are on Facebook alone. Twitter, Instagram, Snapchat, LinkedIn and many others exist,...
The endless war between Wizkid and Davido has been among the most entertaining on Nigerian social media in the past couple of years. It has even...
The National Council on Information (NCI) has recommended the “setting up of a Council to regulate the use of social media in Nigeria”. The recommendation is...