The Internet has changed how we live and transact today. It provides an avenue for people to reach out to one another no matter the distance....
Over the years, YouTube has gone from a simple video-uploading platform to a massive social media platform that boasts almost 2 billion active users each month....
The drivers of change are complex and interwoven in the world of digital marketing. The trends are not islands but together amplify and accelerate the way...
Something that you’ll learn very quickly, especially online, is that branding is of utmost importance. You need to have a strong and consistent brand to cut...
Being an entrepreneur isn’t all about sitting on a secluded beach somewhere in paradise. If you think that entrepreneurship is about working 2-3 hours a day,...
-Play a quick round of trivia on Instagram story polls Asking engaging trivia questions is a simple, yet great, idea for an Instagram poll. This approach...
One thing we can all agree on: the amount of video consumed online has grown at an incredible pace in the last two years, and is...
Recently, Most people would tell you that in order to grow your Instagram account to your first 10,000 followers the most important thing you need is...
Video marketing is certainly effective for online merchants, with 52% of marketers saying that video has a better ROI than any other type of content. Video is a...
Peradventure you have been looking for a low-risk way to leverage your online presence, creating and selling digital products or services could be the perfect option...
Twitter has been an influential social network for a long time now, but there are still marketers who don’t quite understand its power (or how to...
Everyone is telling you to proliferate your brand, get out there on social media and grow an audience, develop relationships with your customers and potential customers…...
Business seems to be the real deal these days. Almost every one you come in contact with owns a business – from clothes to food, to...
Digital marketing has been around for some time in different shapes, sizes and forms. However, for some regions of Africa, digital marketing is seen as a...
