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BREAKING: Elon Musk woos Linda Yaccarino to be new Twitter CEO

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Linda Yaccarino ELon Musk

Elon Musk, the owner of Twitter, has announced that he has found a new CEO for the social media giant he purchased last year.

His tweet regarding this news has sparked speculation and excitement about potential candidates. According to the Wall Street Journal, Linda Yaccarino, the head of advertising at NBC Universal, is rumored to be in the running for the position of Twitter CEO.

In his tweet, Musk stated, “Excited to announce that I’ve hired a new CEO for X/Twitter. She will be starting in ~6 weeks! My role will transition to being exec chair & CTO, overseeing product, software & sysops.”

For those curious about Linda Yaccarino, here are some key details:

Yaccarino has been with NBC Universal since 2011, as stated in her LinkedIn profile. She currently holds the position of Chairperson, Global Advertising and Partnerships. Prior to this, she served in various roles within the company’s cable entertainment and digital advertising sales division.

With 19 years of experience at Turner, Yaccarino’s last position was Executive Vice President/COO Advertising Sales, Marketing, and Acquisitions.

She is an alumna of Penn State University, where she studied liberal arts and telecommunications.

According to a report by the Wall Street Journal, Yaccarino has been a strong advocate for finding more effective ways to measure the impact of advertising.

Business Insider, although behind a paywall, has reported that Yaccarino has expressed her desire to become the CEO of Twitter to her friends in the past. She has shown support for Musk, stating that he should be given time to turn the company around.

However, Business Insider also mentioned speculation surrounding Ella Irwin as a potential candidate for the CEO role. Irwin currently heads Twitter’s trust and safety efforts division and is said to have developed a positive relationship with Musk since her promotion.

As the Twitter community eagerly awaits the new CEO’s official appointment, the attention remains on Yaccarino and Irwin, who have emerged as strong contenders for this influential position.

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